http://www.tommycottam.com/experience daily 0.75 2025-05-12 https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1508074042716-M32XAU9MPD78FC5H4KTK/Screen+Shot+2017-10-15+at+3.23.30+PM.png experience https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1485509366680-38R6OFVNRZDMA0YS0LOE/Picture+3.png experience https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/2a71874c-9ad3-46f9-a016-e7ddd1a989c9/Screen+Shot+2022-05-03+at+5.53.16+PM.png experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1485509366680-38R6OFVNRZDMA0YS0LOE/Picture+3.png experience https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/2a71874c-9ad3-46f9-a016-e7ddd1a989c9/Screen+Shot+2022-05-03+at+5.53.16+PM.png experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. http://www.tommycottam.com/contact daily 0.75 2020-12-02 http://www.tommycottam.com/work-1 daily 1.0 2026-08-10 http://www.tommycottam.com/work-1/loctite-zj7r2 monthly 0.5 2026-08-10 https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389511028351-890VTN34U6922FQ5P2P0/new-loctite-logo-wtag-vert.jpeg Work - Loctite Adhesives - Loctite Adhesives (Copy) Loctite Adhesives https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389551577732-ALNJYA3TU8787MLJR64X/Picture+14.png Work - Loctite Adhesives - The Loctite Product Advisor (Copy) The Loctite Product Advisor Walking down the adhesives aisle at your local big box home improvement store and finding the exact product you need for your job has never been easy. Heck, it can even be confusing at your local Ma and Pa hardware store. The truth is, there is no one product that will fix any repair. And thats the motivation for the chemical engineers at Loctite, a subsidiary of Henkel Corporation. They firmly believe that each situation is different and there is only one product for each project. And thats why we helped them create the Loctite Product Advisor. https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389553717064-6KHE22H06LSF62SB337A/Picture+1.png Work - Loctite Adhesives - Loctite Product Advisor - Welcome Screen (Copy) Loctite Product Advisor - Welcome Screen We want to help customers with their repairs and bring clarity to the situation, not confusion. Launched through a QR code in the aisle, customers can dial in the conditions of their repair and the Loctite Product Advisor, using the engineering genius of Loctite and real time SKU availability information, will recommend a few choice products to the customer. Factors to dial in include humidity, vibrations, temperature range and size of the project. https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389553796887-VUTF2C6GSGB9EL9LNNOK/Picture+2.png Work - Loctite Adhesives - Loctite Product Advisor - Conditions (Copy) Loctite Product Advisor - Conditions In this screen our customers can dial in the exact specifications of their job. https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389553817475-NEHEUYUU9AND7J4P27WG/Picture+3.png Work - Loctite Adhesives - Loctite Product Advisor - Conditions (Copy) Loctite Product Advisor - Conditions Loctite takes great pride in providing the exact product for your job. The products are submitted to customers, ranked by appropriateness. Visit http://www.loctiteproducts.com/product_advisor/index.shtml to try it first hand. https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389554451512-90DGTH759BKIDV2S6POK/Picture+5.png Work - Loctite Adhesives - Loctite - Brand Print (Copy) Loctite - Brand Print With one of our major objectives being raising brand awareness with mass market customers, we created print work created for the general customer demonstrates Loctite’s rich industrial heritage, making a case that if this is the trusted super glue on the space shuttle, this super glue will be more than enough for your scrap book or minor repair. https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389554590642-1KTNTW5MFCOQJ8BJRQDY/Picture+6.png Work - Loctite Adhesives https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389554652242-LYFPCMH6LKCZ6TZY7UG0/Picture+7.png Work - Loctite Adhesives - Loctite Print - Professional Customer (Copy) Loctite Print - Professional Customer Construction pros only use the products that they trust. Their reputation depends on it. The work created for construction and trade professionals taps into the very real customer truth that these guys are hired based on their reputation. As a result, they need products of the highest quality. Loctite is there for them when they need it most and helps them build the homes of people’s dreams. https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389569268895-G6CH8EZK0U8IE60AJ7R1/ClearlyStronger_Poster_A+%285%29.jpg Work - Loctite Adhesives - Loctite Power Grab - Trade Posters (Copy) Loctite Power Grab - Trade Posters We created posters for the trade show that featured rich 3D imagery, bringing to life this new product's best attributes. https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389809210396-PAFJ8XE76RNEVLYQ58AV/Picture+3.png Work - Loctite Adhesives - Trade Show - Non-Traditional (Copy) Trade Show - Non-Traditional For the trade show in Las Vegas, our client wanted to create some interesting non-traditional ideas to bring its new product to life. I had read about a new glass that, when an electric current is run through it, it fogs up. When the current is removed, the glass returns to its clear state. We proposed creating a fun kiosk that would get the attention of show attendees and raise awareness of the new product. The kiosk was a hit. https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389809220859-GY32KWZG8SBT7Q5XKZ3I/Picture+4.png Work - Loctite Adhesives http://www.tommycottam.com/work-1/echo-z2s7b monthly 0.5 2026-08-10 https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389510675489-3Q6ZWA0BSDY9Z217YQRL/Picture+11.png Work - ECHO Outdoor Power Equipment - ECHO Outdoor Power Equipment (Copy) ECHO Outdoor Power Equipment https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389568340605-PFBL86J5VI705QREAK7A/Picture+20.png Work - ECHO Outdoor Power Equipment - The ECHO Dislikenator - Facebook Application (Copy) The ECHO Dislikenator - Facebook Application As we mentioned, our customer deals with a lot. Young bosses, co-workers with body odor, guys texting while at the urinal. So, in an effort to help our target see that we understand what he goes through, we created the ECHO Dislikenator so our biggest fans could spread the love for our brand by letting the social media world know what they dislike the most while entering to win a sick chainsaw along the way. We created a Facebook application that created hundreds of head to head scenarios where our guys selected which one they dislike more while empowering them with sharing functionality. This social game helped us rapidly grow our Facebook fan base to over 17,000 fans in a few months while sales outpaced production. https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389568114841-RWZBATHFPF9BNCX9D42K/Picture+19.png Work - ECHO Outdoor Power Equipment - ECHO Outdoor Equipment - Social Media Engagement Strategy (Copy) ECHO Outdoor Equipment - Social Media Engagement Strategy Bringing the love from the online world to the real world Throughout our campaign, as we rapidly grew our social presence, we would have mini contests with our fans. Often asking rhetorical questions, asking for stories, looking for solid content. Pure engagement. To help extend the campaign, and entice further engagement, we would then randomly send rewards or packages based on what they provided. For example, when asking what our fans were doing with the upcoming weekend, a gentleman mentioned that he would be having a vasectomy. To help him out, and working with our client’s social media agency, we sent him a branded care package with a handwritten note and an ice pack for his, um, condition. This act alone resulted in a ton a shares, comments and new likes. https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389556088399-YKBH57JDNPZFEFYLREML/Picture+2.png Work - ECHO Outdoor Power Equipment https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389568612928-08KLI7U8GE7C6SU8ATSO/Picture+21.png Work - ECHO Outdoor Power Equipment http://www.tommycottam.com/work-1/can-am-roadster2012-472dr monthly 0.5 2026-08-10 https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389562854644-72FO9950ANO1J2TK4BD4/Picture+18.png Work - Can-Am Spyder Roadster https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1508070317541-ZEO7IH4WCUGPRXZ0EPFK/Picture%2B13.png Work - Can-Am Spyder Roadster https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389508174228-A3PS4I3UUQBGFQR7OCDQ/Picture+3.png Work - Can-Am Spyder Roadster - Can-Am Spyder Roadster - Print (Copy) Can-Am Spyder Roadster - Print The Can-Am Spyder Roadster print ads are model-specific, with each print ad playing to a different audience with a different mindset and they are all looking for something different from their roadster. As a result, the media placement is planned accordingly. The ‘Family’ print ad features both models of roasters, the RT (Touring) and the RS (Sport), in addition to a lot of Community and group riding. https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1508070342531-FDJ7LRZODM5D7R6G0DE4/Picture%2B5.png Work - Can-Am Spyder Roadster https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1508070341889-4PKAKFWNPTN1HKV6U99E/Picture%2B4.png Work - Can-Am Spyder Roadster https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389508183362-WGMQBFHWTKM28PKOQWAH/Picture+4.png Work - Can-Am Spyder Roadster The ‘RT’ print ad features the larger touring roadster in scenes of adventure and depicting traveling long distances: exactly what the RT is built for. We featured photography taken from farther away, allowing the RT to live in the landscapes its traveling throughout. https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389508110816-F991DK09K1PBCIXP4SUC/Picture+2.png Work - Can-Am Spyder Roadster The ‘RS’ print ad is all about sport, performance and aggression. To bring this to life we captured riding shots of the RS, more specifically, tightening in on the rider as he attacks curves, rolls the throttle and pushes the machine as hard as it will go. https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389507628271-UQ30O5SNRPLZJ4ZZNMFE/Picture+1.png Work - Can-Am Spyder Roadster - Can-Am Spyder - Brochures (Copy) Can-Am Spyder - Brochures The Can-Am Spyder Roadster brochure is a huge source of information and inspiration for our target who has already worked his way down the purchase funnel to a dealership visit. Our brochure does a fantastic job featuring the product in some of the most beautiful locations, informing the target about the different models, colors, features and more, while also letting customers learn more about obtaining a license and connecting with the Can-Am Spyder Community. Working with renown automotive photographer, Michael Schnabel, we brought to life a premium vision for the brand that featured a lot of vibrant color, beautiful landscapes and model-specific shooting styles, all while having the roadster and rider as the hero. For model years 2012 and 2013, I worked with our client, producers, art buyer, external production manager and location scouts to plan every aspect of the shoot and post-production, ranging from location selection to the accessories the talent would be wearing to providing retouching direction. https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1508070346331-GKVKVYZZTZ2QWCB87YL3/Picture%2B7.png Work - Can-Am Spyder Roadster https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1508070345461-P4O0I7FZJXUJF8635XXR/Picture%2B8.png Work - Can-Am Spyder Roadster https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389507846735-WBOL0WZU7S7FD2NE01Y4/Picture+2.png Work - Can-Am Spyder Roadster https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389507862911-GN146KD62OLZB5Q74C1F/Picture+3.png Work - Can-Am Spyder Roadster https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1508070347777-MG6Q8OKYN4CU1LK56OLH/Picture%2B9.png Work - Can-Am Spyder Roadster https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1508070354076-UQMSRLK8DSKJLP20C77P/Picture%2B10.png Work - Can-Am Spyder Roadster https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389507868173-9WYRZSYQBVSX240PDH1J/Picture+5.png Work - Can-Am Spyder Roadster https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389507894618-EWC7H055ID0KO23SGK2N/Picture+4.png Work - Can-Am Spyder Roadster https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389508413198-XEQ0I86342YA8K9L48LU/zz.png Work - Can-Am Spyder Roadster - Can-Am Spyder - Digital Campaign (Copy) Can-Am Spyder - Digital Campaign The online component of the 2012 - 2013 Can-Am Spyder Roadster campaign represents a big step forward for the brand. For the first time, we featured a fully integrated campaign look and feel that lets the Spyder roadster live in natural environments while featuring beautiful hero and action shots. Using high impact rich and flash brand banner units, we created engaging units for our target that invited interaction and exploration. 2012’s “Directional” campaign put our prospects in control, allowing them to explore all of the exciting places the roadster can take them while also learning about the vehicle’s unique features. For each direction, a new product callout was introduced before encouraging users to schedule a free demo ride. https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389508477047-U7Y45SNNDZ0FRLO8CNQL/zx.png Work - Can-Am Spyder Roadster https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389508446276-C0QHBFYYD4Y0H9TTPGPU/xx.png Work - Can-Am Spyder Roadster https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389508455334-Y52BN018ON456FE19GKA/zzzz.png Work - Can-Am Spyder Roadster https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389508465911-XEIG7YJTI6PQK8J1ZHE7/zzz.png Work - Can-Am Spyder Roadster https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389678273630-5ASDKVLB6V6X3T67Q2EA/Picture+7.png Work - Can-Am Spyder Roadster https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389678154127-P65V5NEWD7L2CS1AXMN5/Picture+6.png Work - Can-Am Spyder Roadster - The Spyder Five - Ambassador Program (Copy) The Spyder Five - Ambassador Program In an effort to assist Spyder enthusiasts, owners and prospects navigate through the Community area of the Spyder website, we launched the Spyder Five ambassador program. The Spyder Five program consists of five owner ambassadors who travel across the country on their Spyder motorcycles and document their experiences in long-form writing, photos and videos. Visitors to the site are encouraged to add their own rides, tell stories and recommend rides to the greater community. The site has been very successful in promoting engagement, visitors creating profiles and uploading content and increasing repeat visits. https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389562289671-K9E48J2ADLJT1WM6ZJMN/Test_Ride_Print.jpg Work - Can-Am Spyder Roadster - Can-Am Spyder Roadster - Direct Mail (Copy) Can-Am Spyder Roadster - Direct Mail http://www.tommycottam.com/work-1/harley-davidson-p3zrn monthly 0.5 2026-08-10 https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1707833456038-DEVJN0DQOB57RS03Q4K7/Harley_davidson_logo.jpg Work - Harley-Davidson - Experience Evolution https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389559119183-IOB8ANZBFLKU77CAABRW/Picture+8.png Work - Harley-Davidson - Experience Evolution - Times they are a changin'. (Copy) Times they are a changin'. Young people are not gravitating to the Harley-Davidson lifestyle like their grandfathers and fathers before them did. Despite a global recession and high unemployment, there are more options for "rebellion" today: snowmobiles, ATVs, boats, waverunners, other motorcycle brands, etc. 62% of new Harley-Davidson motorcycle owners drop out of H.O.G. after their first free year. They don't see the value and, as a result, they won't be as loyal. https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389559275962-26EF0ZNY33ZU8TL9U7MZ/DSC08242.JPG Work - Harley-Davidson - Experience Evolution - Research Performed (Copy) Research Performed Focus groups, man on the street interviews, qualitative research, quantitative, ethnographies, dealer visits, H.O.G. chapter meetings, expert interviews. https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389559421015-UHSGCZDXOYL8MZ7AVNXN/DSC08221.JPG Work - Harley-Davidson - Experience Evolution https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389559442063-GVESG8G684Z5QHEUD81D/DSC08229.JPG Work - Harley-Davidson - Experience Evolution Ethnography in Roanoke, Virginia, Spring of 2010 https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389558790039-EAFQPBC1LSOTO7NTN8YG/BVZ_UNION_LOGO_FULL.png Work - Harley-Davidson - Experience Evolution - Working Concept: "The Union" (Copy) Working Concept: "The Union" While staying true to the Harley-Davidson brand, the concept was to create a new community experience for the next generation of riders that is globally scalable with local flavor and completely customizable. This company sponsored ownership platform truly is what the owner's make it. The branded experience platform promotes interaction and authentic community creation utilizing Internet aggregation along with mobile and social media technologies to help bring friends, both old and new, together on the road. https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389558874693-6Y4WP5XUWT65H55ZFEFM/BVZ_UNION_SITE_SCENE.jpg Work - Harley-Davidson - Experience Evolution - Member Homepage (Copy) Member Homepage In an effort to let the target make the experience their own, at a hyper-local level, we would create a website that acts as an aggregator of local information, including parties, concerts, local rides, camping trips and more. Unlike the existing structure that is a forced community that is bought into, this would allow for a natural development of friendships and community around the sport of motorcycling. Members would buy in for the perks but the experience is what they and their generation make of it. The Motor Company would provide the technological infrastructure and still manage some of its events through this portal. https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389558846607-9N1CQYVSX4P0INZBA73U/BVZ_UNION_SITE_RIDE.jpg Work - Harley-Davidson - Experience Evolution - Membership Benefits (Copy) Membership Benefits A major benefit of the Union is that the branded experience platform constantly keeps members aware of all the local developments. One of the major reasons members will visit the website is because it makes members aware of all of the local, national and international rides they can tag along on. There are no reservations, rules, obligations. The site would house local bar rides to week long regional rides to rides across the country. Members would be made aware of Union campgrounds and friendly hotels. At any given time, Union members could find someone to ride with. The community is always on. https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389558814859-XM54FQG2I8GDM8RE27SP/BVZ_UNION_SITE_CHAPTER.jpg Work - Harley-Davidson - Experience Evolution - Customization: Chapters, Rides, Events (Copy) Customization: Chapters, Rides, Events The current H.O.G. structure allows riders to join national H.O.G. and then a local H.O.G. chapter, already established with rules and tradition. Research led us to the conclusion that Young Adults and future riders would not join H.O.G. as it exists today. As a result, the Union empowers individuals or groups of friends to create their own Union-backed local chapters. They are given all benefits of H.O.G./ Union membership but can make their own chapter logo colors, rules, traditions, rides, and more. They are rewarded for group engagement and miles ridden from the Motor Company. Also, they can invite individuals or entire other chapters on their rides or to their parties, creating an environment for friendships (and brand loyalty) that could last a lifetime. https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389558829232-L0KT6IL6ARK531X8JY7Q/BVZ_UNION_SITE_CHAPTER_LOST.jpg Work - Harley-Davidson - Experience Evolution https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389558861729-LAYPAH7JT3958F3XDL7Y/BVZ_UNION_SITE_RIDE_REVRUN-1.jpg Work - Harley-Davidson - Experience Evolution Members could create their own rides and invites friends and other regional members. https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389558885462-9BA07IFJ5N40HMMR0Q4M/BVZ_UNION_SITE_SCENE_MUSIC.jpg Work - Harley-Davidson - Experience Evolution The website would act as an aggregator for all local, relevant information, making the members aware of all the local happenings while also allowing them to create their own events complete with Facebook integration. https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389558970377-XVLXRW374N6APW2ZC416/iphone02.png Work - Harley-Davidson - Experience Evolution - Optimized for Mobile Use (Copy) Optimized for Mobile Use The entire digital experience was designed with a "mobile first" approach to ensure the best user experience possible on their respective smart phone. In addition to having access to all of the fun information about rides, parties and concerts, the Union’s mobile site would give members access to all of the existing benefits of being a member of the Union, including discounts to participating hotels, roadside assistance, discounts on Shell gasoline, Ride Planner and more. https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389558985228-EHA04YCP3GQDD83CL6UZ/iphone01.png Work - Harley-Davidson - Experience Evolution https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389558923320-V9LB8F9BG09MHHAZE6JC/direct-mailer.png Work - Harley-Davidson - Experience Evolution - A New Welcome Kit (Copy) A New Welcome Kit We discovered in our research that the majority of new motorcycle owners lose their H.O.G. welcome kits within days of purchase. To help stay top of mind, we revamped the welcome kit to be something they hang in their garage and hold onto. https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389558950695-S85BGW4D79CKKYL7PGW4/direct-mailer1.png Work - Harley-Davidson - Experience Evolution https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389559012480-ZXACKK2V79YR3JFGP750/BVZ_UNION_LOGO_CIRCLE_ROUGH.png Work - Harley-Davidson - Experience Evolution http://www.tommycottam.com/work-1/oldnavy-digital-z3dhy monthly 0.5 2026-08-10 https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389561861476-U0LNZZOX21CURBJFYOSR/Picture+16.png Work - Old Navy - Digital / Social / OOH https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389666393030-LVXSC7B1LS6NSAQQRQRZ/Picture+49.png Work - Old Navy - Digital / Social / OOH https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389592995249-MGYJQ8NC28B5UJLK6W3I/Picture+32.png Work - Old Navy - Digital / Social / OOH - Content is King. Really, its true. (Copy) Content is King. Really, its true. Below is some of the Facebook and Instagram content that I am very proud to have managed. I worked with some very talented Art Directors and Copywriters and, consequently, some very happy Old Navy brand managers. https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389593012655-SC069E7S07ION2K8USSS/Picture+33.png Work - Old Navy - Digital / Social / OOH https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389593035249-LMO2MC0UN07E9I1W2357/Picture+35.png Work - Old Navy - Digital / Social / OOH https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389593020386-OXL2HFDW2CTUUIG3WUFF/Picture+34.png Work - Old Navy - Digital / Social / OOH https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389666301378-ZDU9VGT1975VL4TL2M5P/Picture+37.png Work - Old Navy - Digital / Social / OOH https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389666334740-LJO3FHND4JS42H0HUH6P/Picture+39.png Work - Old Navy - Digital / Social / OOH https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389666342759-RVPDK7NMGKKZ2LFNHI24/Picture+40.png Work - Old Navy - Digital / Social / OOH https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389666352645-H92HF2TTZCBCMRDMEDAM/Picture+41.png Work - Old Navy - Digital / Social / OOH https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389666361902-BJVED4AGQMB224VMP08H/Picture+42.png Work - Old Navy - Digital / Social / OOH https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389666366109-1ODF12GVZAF6PG05UK4H/Picture+43.png Work - Old Navy - Digital / Social / OOH https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389666369716-6WDI2LRUZM8Y5ZO116X6/Picture+44.png Work - Old Navy - Digital / Social / OOH https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389666373214-I4GQKMWR0EUUZV1JH296/Picture+45.png Work - Old Navy - Digital / Social / OOH https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389666380672-262CO0CAO7383SK2OOMF/Picture+46.png Work - Old Navy - Digital / Social / OOH https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389666385826-UVV8EUKJN24AMTXP4E14/Picture+47.png Work - Old Navy - Digital / Social / OOH https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389666389686-301EMGCJ04DWDR2QB75Q/Picture+48.png Work - Old Navy - Digital / Social / OOH https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389667226058-A0J74TP6PVIQ9I8MF0WX/Picture+3.png Work - Old Navy - Digital / Social / OOH https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389667220151-B2X0OBM7PXJYXLTVZ7ZW/Picture+4.png Work - Old Navy - Digital / Social / OOH https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389667230024-C2KXULFN1HCYYUCNWP7H/Picture+5.png Work - Old Navy - Digital / Social / OOH https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1391645796877-CM6T6USXWAXJDYI6L0SA/photo+%284%29.JPG Work - Old Navy - Digital / Social / OOH - OOH (Copy) OOH I managed the creation and deployment of content for two OOH executions. The content came to life on billboards in New York and in San Francisco and was managed remotely with a CMS program. The work was locally relevant, light-hearted and always fun. https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1397061478123-UQLI8V3VNNDNHLPE4CSZ/old-navy-april-fools+%281%29.jpg Work - Old Navy - Digital / Social / OOH - April Fools' Day (Copy) April Fools' Day Tens of thousands of shares and 'Likes' for this fun, fake Pupparoo t-shirt. Some of our fans actually pleaded for us to make it. https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389550755950-RUG6MKL4BUYD9PGT962V/old-navy-logo.png Work - Old Navy - Digital / Social / OOH http://www.tommycottam.com/work-1/oldnavy-holiday-tv-c6h4s monthly 0.5 2026-08-10 https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1508071279040-2I3Q36HSVTEYPMUUR180/Picture%2B5+%281%29.png Work - Old Navy - Black Friday / Holiday https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1508071278214-3BO3HUFDIBPPFIO6H98P/old_navy1.jpeg Work - Old Navy - Black Friday / Holiday https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389550667605-4MY9DL56IX3CPG9A8091/Picture+6.png Work - Old Navy - Black Friday / Holiday https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1389541246592-XWN4W8E1V3Q7DMX5FTW2/old-navy-logo.png Work - Old Navy - Black Friday / Holiday http://www.tommycottam.com/work-1/jimmy-dean-branded-content-f49tw monthly 0.5 2026-08-10 https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1508076382392-GMO5WHQBTN9OW9GEFB60/Screen+Shot+2017-10-15+at+4.05.28+PM.png Work - Jimmy Dean - Branded Content https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1412577231740-TRBB6QU7DH74HCCK4BY6/Screen+shot+2014-10-06+at+1.44.10+AM.png Work - Jimmy Dean - Branded Content https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1413000634651-HINA3JDUJKPF6AU7SGWJ/image-asset.png Work - Jimmy Dean - Branded Content https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1412997423343-5TV4ZFYCA1GL8OIWS8JF/photo+%281%29.JPG Work - Jimmy Dean - Branded Content https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1412577776315-6YHIEN0CSK2SOYMVAP2M/JD_SD_0002.jpg Work - Jimmy Dean - Branded Content - The Sun at the Today Show (Copy) The Sun at the Today Show https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1412577781174-AETG6BBY8V8D8CI44XFW/JD_SD_0003.jpg Work - Jimmy Dean - Branded Content - The Sun at The Price Is Right (Copy) The Sun at The Price Is Right https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1412577786882-L4QPDWI4B10YY0UI33K0/JD_SD_0004.jpg Work - Jimmy Dean - Branded Content - The Sun's 'Selfie FAIL' (Copy) The Sun's 'Selfie FAIL' https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1412577796934-UWS9PCZ4HMNDY3SYID2Q/JD_SD_0011.jpg Work - Jimmy Dean - Branded Content https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1508075643323-I4E6OYMHHF5Y0HH2EJ58/DSC_5588_HiRes_retouched2.jpg Work - Jimmy Dean - Branded Content - Jimmy Dean - Sun Cinema (Copy) Jimmy Dean - Sun Cinema Harnassing the Sun to create the world's first solar powered GIFs To help announce that Jimmy Dean was coming to lunch and dinner with 22 new and tasty meals, we harnessed the power of our brand icon, the Sun, and redirected the sunlight through a kinetic sculpture to tell cute, product-centric short stories about the new lineup, creating the world's first solar powered GIFs in the process. http://www.tommycottam.com/work-1/miller-lite-troy-aikman-wb3fg monthly 0.5 2026-08-10 https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1443676446083-1G47DY9HA67074YZLW3M/image-asset.png Work - Miller Lite - Football https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1449381869047-C3IXK4OQ3VEBLPRZPIM2/Waterfall+1.jpg Work - Miller Lite - Football https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1449382263262-JRXRPFEQHM16JUUHORTC/Screen+Shot+2015-08-11+at+11.40.49+AM.png Work - Miller Lite - Football https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1449382273817-KN8G8MD7WNPS4BPRJM6U/Screen+Shot+2015-08-11+at+11.40.15+AM.png Work - Miller Lite - Football https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1449382306222-VYPI3ZVBGGFK8K46156D/Screen+Shot+2015-08-11+at+11.57.27+AM.png Work - Miller Lite - Football http://www.tommycottam.com/work-1/miller-lite-lk4ly monthly 0.5 2026-08-10 https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1508072591140-790LO7Y4EY2S4WWH287D/Screen%2Bshot%2B2016-04-17%2Bat%2B1.31.02%2BPM.png Work - Miller Lite - Brand https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1508073626266-XJ4VQJ5J8AK94LKHLG9F/Screen+Shot+2017-10-15+at+3.20.07+PM.png Work - Miller Lite - Brand https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1460915246309-0OVI50M8P7D0KXARJDO1/miller-lite%E2%80%99s-holiday-sweater-themed-billboard-5-HR+2.jpg Work - Miller Lite - Brand - Miller Lite - Sweater OOH (Copy) Miller Lite - Sweater OOH https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1443676020328-CJRILWNT723EZZIXYN3D/Screen+shot+2015-10-01+at+12.29.29+AM.png Work - Miller Lite - Brand https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1449449781633-HUH1ZMAJV1OT0TLDDRJF/molded_vertical_sw3_2up_2-2.jpg Work - Miller Lite - Brand - #BeerYourSelfie (Copy) #BeerYourSelfie While selfie sticks might be all the rage right now, Miller Lite has its own take on this cultural phenomenon. Miller Lite created BeerYourSelfie, a fun beer coozie and selfie stick hybrid specifically designed to capture your Miller Time, whether by yourself or with your best friends. https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1449450525622-N6ZT6NCHF1CVUQOG0IPU/IMG_2176.JPG Work - Miller Lite - Brand https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1449450525505-XO8898GK98M5F0W5EVCA/IMG_2179.JPG Work - Miller Lite - Brand https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1449450526724-TVFCR42YBOWO52LLTJ2W/IMG_2182.JPG Work - Miller Lite - Brand http://www.tommycottam.com/work-1/gatorade-bars-zpzl7 monthly 0.5 2026-08-10 https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1483761989497-U6IAKFA4Z5SDUTBL2DN1/Screen+shot+2017-01-06+at+10.47.08+PM.png Work - Gatorade - Prime and Recover Bars https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1483831934748-FI682ZVWBVWO3FQFWCFF/Screen+shot+2017-01-07+at+6.05.24+PM.png Work - Gatorade - Prime and Recover Bars - Gatorade Bars - Print (Copy) Gatorade Bars - Print http://www.tommycottam.com/work-1/serenamatchpoint-cjrzg monthly 0.5 2026-08-10 https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1472349221942-O9MHK0AK823QCHJPOJBD/Screen+shot+2016-08-27+at+9.29.51+PM.png Work - Gatorade - 'Serena Williams' Match Point' Snapchat Game https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1472347872730-MEGLI6V5OC5S1FQNAYTP/2.jpg Work - Gatorade - 'Serena Williams' Match Point' Snapchat Game https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1472347919238-FZQOCEZZDE6W70A2SN8F/1a.jpg Work - Gatorade - 'Serena Williams' Match Point' Snapchat Game https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1472347881227-9KTHY09NGERC4XUBNK14/3.jpg Work - Gatorade - 'Serena Williams' Match Point' Snapchat Game https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1472347888192-5UJAHEOGGK4EKZ8DLIBM/PR_2.jpg Work - Gatorade - 'Serena Williams' Match Point' Snapchat Game http://www.tommycottam.com/work-1/heineken-champions-league-rnn2n monthly 0.5 2026-08-10 https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1515624874598-CDMCSS5CXP3B0DGZZEKE/Screen+Shot+2018-01-10+at+4.54.07+PM.png Work - Heineken - Champions League http://www.tommycottam.com/work-1/heineken-enjoyed-in-192-countries-2nxhb monthly 0.5 2026-08-10 https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1519978604170-R2NCXA87IX8WKTUJV08H/Screen+Shot+2018-03-02+at+9.16.15+AM.png Work - Heineken - Enjoyed in 192 Countries http://www.tommycottam.com/work-1/heineken-formula-1-e8sp5 monthly 0.5 2026-08-10 https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1539055077772-9DJKSZP1FAVBC1W257FS/Screen+Shot+2018-10-08+at+10.17.22+PM+1.png Work - Heineken - That's Heineken https://images.squarespace-cdn.com/content/v1/52d02e96e4b00cf967552ea1/1570031677579-5EY562OJXC0JLWM0S2CW/Thedelay17june.jpg Work - Heineken - That's Heineken http://www.tommycottam.com/work-1/coca-cola-kacs6 monthly 0.5 2026-08-10